It’s the Monday before Thanksgiving. A boutique owner in Ringgold, GA has fresh stock on the shelves and a sale she’s excited about. But her last Facebook post went up three weeks ago. Her Google listing still shows normal hours for the holiday weekend. And she hasn’t told a single customer about Saturday yet. By Friday night, she’s making a rushed graphic and hoping someone sees it. That last-minute scramble is common, and it’s fixable. Small Business Saturday falls on Satur